Terms of Service

Last Updated: September 30, 2026

Agreement

These Terms of Service (“Terms”) are a contract between you and Wittypen Media Services Private Limited (“Wittypen”, “we”, “us”). Zerply is a product of Wittypen.

The Terms cover the Zerply website, the Zerply application, the Zerply GEO Inspector browser extension, and the other Zerply tools we provide (together, the “Service”).

By creating an account, starting a trial, paying for a plan, or using the Service, you agree to these Terms and to our Privacy Policy. If you use the Service for a company or other organization, you confirm that you have authority to bind it. “You” then means that organization and the people who use the Service under its account.

You must be at least 18 years old.

The Affiliate Program Terms and Conditions govern the affiliate program. The Extension Privacy Policy describes how the browser extension handles information.

The Service

Zerply is an AI platform for search and answer-engine visibility. Depending on your plan, the Service can include AI agents, AI visibility tracking, traffic analytics, keyword and backlink research, content agents, Foundry publishing, and integrations you choose to connect.

Features, limits, and prices are described on our pricing page or in an order we agree with you. We may change the Service, including by adding or removing features. A paid plan keeps the features included in that plan for the period you have already paid, except where we must change the Service for security, law, or a failure of a third-party provider.

Accounts and teams

You need an account to use the paid Service. You must give accurate account information and keep your login credentials safe. You are responsible for activity under your account.

A subscription belongs to a team (a workspace), not to an individual user. People you invite share that team’s plan, credits, and workspace data. The person who creates the team manages billing for it.

Starter, Pro, and Business each cover one brand or domain in a workspace. The seat count for a plan is the count shown when you subscribe. An organization that needs more brands, workspaces, or a custom package can use an Enterprise or other custom plan.

You must not share a login in a way that avoids a seat limit.

Trials

There is no free plan. The first team a new user creates can include a 7-day trial. The trial does not require a card. It includes a limited AI Agent credit allowance and Starter-level features. It ends when the 7 days end or the allowance is used, whichever happens first. A user who already belongs to a team does not receive a trial on a later team they create.

An agency account can include its own 7-day trial, with the limits shown for that trial. When a trial ends, paid features stop until you subscribe.

Plans, credits, and payment

Paid plans are billed in advance, monthly or annually, in US dollars, at the prices shown at checkout. Optional add-ons, including extra AI Agent credits and Foundry page capacity, are billed with the subscription at the prices shown at checkout.

Polar is our merchant of record. Polar collects payment and applicable taxes. Your invoice and receipt may come from Polar.

Your plan includes an AI Agent credit allowance. Credits are consumed as you use AI features, and heavier models consume credits faster. Included credits are replenished each billing month. Unused credits expire at the end of that month. Credits have no cash value, and you cannot transfer them.

An upgrade to a higher plan takes effect when you confirm it, and you are charged the price difference then. A downgrade, including a move from monthly to annual billing, takes effect at the next renewal. Until then, your current plan and limits stay in place. You can cancel a scheduled downgrade by choosing your current plan again before the renewal.

Enterprise and other custom plans follow the order we agree with you. Where that order is silent, these Terms apply.

Cancellation, pauses, and refunds

You can cancel a paid subscription at any time. Cancellation takes effect at the end of the period you have already paid. You keep access until that date. We do not delete your workspace, prompts, history, or content because you cancel. You may ask us to delete personal data as described in the Privacy Policy.

You can pause a paid subscription from the billing portal. A pause starts at the end of the period you have already paid. While a subscription is paused, paid features such as tracking and AI agents stop. Your data and any pages already published with Foundry stay in place. Resuming starts a new paid period and a new charge.

Add-ons follow the main subscription. If you cancel or pause the main plan, active add-ons are set to cancel or pause on the same schedule. An add-on you cancel on its own stays cancelled.

We offer a 30-day money-back guarantee on a new paid subscription. If you contact us within 30 days of the first charge for that subscription and you are not satisfied, we will refund the subscription fees and add-on fees charged in that 30-day period. After that window, fees already paid are not refunded. This includes renewals, unused credits, and the unused part of an annual term. The guarantee does not limit a refund the law requires. Refunds are issued through Polar.

Foundry and published content

Foundry is optional hosted publishing. It is billed as an add-on, or included when your plan says so.

You are responsible for the pages and posts you publish, including their accuracy and their right to be published. Published pages are served on the domain you configure.

If a paid subscription ends, published Foundry pages stay available for 30 days after the paid period ends. After those 30 days, the pages go offline. They come back when a subscription for that team or agency is active again. A paused subscription does not take pages offline. Enterprise plans and custom agency plans that we bill outside Polar are not taken offline under this rule.

Your content

You keep ownership of the content you submit to the Service. That includes prompts, files, brand materials, workspace data, and content you generate or publish (“Customer Content”).

You grant Wittypen a worldwide license to host, copy, process, transmit, and display Customer Content only as needed to provide, secure, and support the Service. This includes sending relevant Customer Content to the AI model and infrastructure providers that generate a response or run a feature you use. We do not sell Customer Content.

You confirm that you have the rights needed to submit Customer Content and to publish it through the Service.

AI output

AI output can be wrong, incomplete, or out of date. You are responsible for reviewing output before you rely on it or publish it. The Service does not provide legal, financial, or professional advice.

We do not guarantee rankings, citations, traffic, or any particular result from search engines or AI platforms.

Acceptable use

You agree not to:

• Break the law, or violate someone else’s rights, including intellectual property and privacy rights.
• Upload malware or interfere with the Service or its users.
• Probe, scan, or test the vulnerability of the Service, or bypass a limit, access control, or billing control.
• Resell, sublicense, or provide the Service to third parties as a bureau, except through an agency workspace we provide for that purpose.
• Use automated means to extract data or output from the Service in order to build a competing product.
• Misrepresent output as human work where the law or a third-party rule requires disclosure.
• Use the Service to send spam or to publish unlawful content.

We may investigate a suspected breach and suspend access while we do.

Integrations

Connecting Google Search Console, Google Analytics, Bing Webmaster Tools, WordPress, Sanity, or another third-party service is optional. You authorize us to access the data that service makes available for the connection you approve. You can disconnect an integration in the product. The Privacy Policy describes how we handle data from Google Search Console and Google Analytics.

Your use of a connected service is also subject to that provider’s terms. We are not responsible for a connected service we do not control.

Our intellectual property

Wittypen and its licensors own the Service, including the software, design, and Zerply name and marks. These Terms do not give you any ownership of the Service. You may not copy, modify, or reverse engineer the Service except where the law forbids that restriction.

If you send us feedback, we may use it without obligation to you.

Privacy

Our Privacy Policy describes how we collect and use personal information. The Extension Privacy Policy applies to the browser extension.

Disclaimers

The Service is provided “as is” and “as available”. To the extent the law allows, we disclaim warranties of merchantability, fitness for a particular purpose, and non-infringement, and we disclaim any warranty that the Service will be uninterrupted or error-free.

Limitation of liability

To the extent the law allows, Wittypen and its directors, employees, and suppliers are not liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits, revenue, data, or goodwill.

Our total liability arising out of the Service in any 12-month period is limited to the fees you paid us for the Service in that period. If you paid nothing in that period, the limit is USD 100.

Nothing in these Terms excludes or limits liability that cannot be excluded or limited under the laws of India, including liability for fraud.

Indemnity

You will indemnify Wittypen and its directors, employees, and suppliers against claims, damages, losses, and reasonable legal fees arising out of Customer Content, content you publish through the Service, or your breach of these Terms.

Suspension and termination

We may suspend or close an account if you breach these Terms, if a payment fails, or if your use creates a security or legal risk for the Service or for other customers. Where we can do so reasonably, we will tell you the reason and give you a chance to fix the issue.

You may stop using the Service at any time. Sections that by their nature should continue after termination will continue. Those sections include ownership, payment obligations already incurred, disclaimers, liability limits, indemnity, and governing law.

Changes to these Terms

We may update these Terms. We will post the new Terms on this page and change the “Last Updated” date. If you continue to use the Service after the update, you accept the new Terms. If you do not agree, your choice is to stop using the Service and cancel any paid plan.

Governing law

These Terms are governed by the laws of India. The courts and tribunals in Pune, India have exclusive jurisdiction over disputes arising out of these Terms or the Service.

Contact

Questions about these Terms can be sent to [email protected].