Zerply vs Otterly
An in-depth comparison of AI visibility tracking, automation depth, and content execution capabilities.
Quick Comparison
At a Glance
Zerply
Track your brand across ChatGPT, Claude, Perplexity, and Gem...
AI Platforms Tracked
Metrics Tracked
Tracking Cadence
Daily visibility tracking across all AI platforms
Collaboration
Unlimited team members on Pro; multi-workspace for agencies
Best For
Teams who want insights and execution in one platform
Otterly
Dedicated platform for tracking mentions, citations, and sen...
AI Platforms Tracked
Metrics Tracked
Tracking Cadence
Automated daily monitoring of all tracked prompts
Collaboration
Separate workspaces for each brand you manage
Best For
Agencies and small businesses focused purely on AI monitoring
Deep Dive
Feature-by-Feature
How each platform handles the core capabilities you need for AI visibility and content execution.
Prompt Management
Zerply AI agents automatically generate and test prompts. You can also create your own.
Otterly Build and schedule prompts manually. Organize with custom categories.
Citation Analysis
Zerply See which pages get cited and use that data to improve underperforming content.
Otterly Track which domains and specific URLs get cited by AI.
Share Of Voice
Zerply Compare your visibility against competitors and get recommendations to close gaps.
Otterly Dashboard showing how you compare to competitors over time.
Sentiment
Zerply Track how AI platforms describe your brand and get content suggestions to improve perception.
Otterly Monitor whether AI platforms describe your brand positively or negatively.
Reporting Views
Zerply One dashboard for AI visibility and SEO performance. Export to CSV anytime.
Otterly Built-in dashboards plus CSV export and Looker Studio integration.
Investment
Pricing Comparison
Zerply
Otterly
Otterly tracks.
Zerply executes.
Otterly stops at telling you how visible you are. Zerply takes the same data and acts on it: autonomous SEO agents research, write, optimize, and publish directly to WordPress.
Track + Act
Monitor AI visibility, then turn gaps into a prioritized content roadmap automatically.
Autonomous Agents
AI agents research, draft, optimize and publish SEO content while you focus on strategy.
One Platform
Visibility tracking and content execution in one place. Insights flow straight into articles.
Ready to get started?
Track your AI visibility and start publishing content that wins
Join teams using Zerply to monitor their brand across AI platforms and automatically create content that improves their visibility.
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