Zerply vs Semrush AI Toolkit
An in-depth comparison of AI visibility tracking, automation depth, and content execution capabilities.
Quick Comparison
At a Glance
Zerply
Track your brand across ChatGPT, Claude, Perplexity, and Gem...
AI Platforms Tracked
Metrics Tracked
Tracking Cadence
Daily visibility tracking across all AI platforms
Collaboration
Unlimited team members on Pro; multi-workspace for agencies
Best For
Teams who want insights and execution in one platform
Semrush AI Toolkit
AI visibility tracking built into the Semrush ecosystem. Bes...
AI Platforms Tracked
Metrics Tracked
Tracking Cadence
Multiple updates per day—more frequent than most competitors
Collaboration
Additional cost per seat on top of base Semrush subscription
Best For
Existing Semrush users adding AI visibility to their workflow
Deep Dive
Feature-by-Feature
How each platform handles the core capabilities you need for AI visibility and content execution.
Prompt Management
Zerply AI agents automatically generate and test prompts. You can also create your own.
Semrush AI Toolkit Create prompts manually with plan-based limits on how many you can track.
Citation Analysis
Zerply See which pages get cited and use that data to improve underperforming content.
Semrush AI Toolkit Detailed tracking of which pages get cited at the URL level.
Share Of Voice
Zerply Compare your visibility against competitors and get recommendations to close gaps.
Semrush AI Toolkit Brand Performance dashboard shows visibility trends over time.
Sentiment
Zerply Track how AI platforms describe your brand and get content suggestions to improve perception.
Semrush AI Toolkit Analyze how AI describes you vs competitors with narrative breakdowns.
Reporting Views
Zerply One dashboard for AI visibility and SEO performance. Export to CSV anytime.
Semrush AI Toolkit Presentation-ready reports for clients. API access for custom builds.
Investment
Pricing Comparison
Zerply
Semrush AI Toolkit
Semrush AI Toolkit tracks.
Zerply executes.
Semrush AI Toolkit stops at telling you how visible you are. Zerply takes the same data and acts on it: autonomous SEO agents research, write, optimize, and publish directly to WordPress.
Track + Act
Monitor AI visibility, then turn gaps into a prioritized content roadmap automatically.
Autonomous Agents
AI agents research, draft, optimize and publish SEO content while you focus on strategy.
One Platform
Visibility tracking and content execution in one place. Insights flow straight into articles.
Ready to get started?
Track your AI visibility and start publishing content that wins
Join teams using Zerply to monitor their brand across AI platforms and automatically create content that improves their visibility.
Start your free trial