Check your brand on AI for free

See how your brand performs in ChatGPT, Google SGE, Perplexity, and other leading AI platforms with our free AI Search Visibility Checker.

✓ 100% Free · No Credit Card Required · No Signup Required

What is AI Search Visibility & Why Does it Matter?

AI search is transforming how people discover brands. Is yours visible where it matters most?

AI search visibility refers to how prominently your brand appears when users ask AI platforms like ChatGPT, Google SGE, Perplexity, and Claude for recommendations or information. Unlike traditional search engines that show a list of links, AI platforms provide direct answers—and if your brand isn't mentioned, you're invisible to millions of potential customers.

The Shift in Search Behavior

Over 60% of users now turn to AI platforms for product recommendations and research. Instead of clicking through multiple search results, they get instant, conversational answers. This creates a new challenge: zero-click results where your brand must be mentioned in the AI's response to be discovered.

The Risk of AI Invisibility

If AI platforms don't mention your brand when users ask relevant questions, you're missing out on:

  • Brand awareness among decision-makers actively seeking solutions
  • Customer acquisition from high-intent searches
  • Competitive advantage as competitors dominate AI recommendations

Key Benefits of Tracking AI Visibility

Understand AI Recommendations

See exactly how and when AI platforms recommend your brand to users.

Identify Competitive Gaps

Discover where competitors are mentioned and you're not, then take action.

Optimize for AI Consumption

Learn what content types and topics drive AI citations and mentions.

Stay Ahead of the Curve

Adapt early to the rapidly evolving AI-powered search landscape.

Introducing Zerply's Free AI Search Visibility Checker

Get instant insights into your brand's presence across leading AI platforms—completely free, no signup required.

How It Works

1

Enter Your Domain

Simply type in your website domain to begin the analysis.

2

Get Instant Insights

Our AI analyzes your brand across ChatGPT, Claude, Perplexity, and Google SGE.

3

See Where You Stand

View detailed mentions, context, and compare against competitors.

What You Get with the Free Tool

Basic AI Visibility Score

See your overall visibility across AI platforms at a glance.

Platform Coverage Check

Know which AI models mention your brand (ChatGPT, Claude, etc.).

Sample Responses

View examples of how AI platforms describe your brand.

Competitor Comparison

See how you rank against industry competitors.

What Your AI Search Visibility Report Reveals

Understand every metric and what it means for your brand.

🎯 AI Mentions Count

Total number of times your brand appears across AI responses. A higher count indicates better visibility and brand awareness in AI platforms.

📊 Platform Coverage

See which AI models mention your brand—ChatGPT, Google SGE, Perplexity, or Claude. Identify gaps where you're missing and focus optimization efforts there.

🔍 Contextual Analysis

Discover what topics, questions, and queries trigger your brand mentions. This reveals which use cases AI associates with your brand.

💬 Sentiment Insights

Understand how AI platforms portray your brand—positive, neutral, or negative. This helps you identify reputation opportunities or concerns.

📚 Source Citations

Learn which sources AI models reference when mentioning your brand. These citations reveal what content drives your AI visibility.

💡 Interpreting Your Data

A strong AI visibility score means users asking AI platforms about your industry will see your brand recommended. Low scores indicate you're missing opportunities as competitors capture AI-driven traffic.

Next Steps: Focus on creating authoritative, factual content that AI models can easily cite and reference.

From Insights to Action: Optimizing for AI Search

Strategies to improve your AI visibility and get more brand mentions.

🎯 Content Optimization Strategies

  • 1

    Create Factual, Authoritative Content

    AI models prioritize credible sources. Develop in-depth, well-researched content that establishes your expertise in your industry.

  • 2

    Answer Common User Questions

    Focus on creating content that directly answers questions your target audience asks. Use natural language and conversational tone.

  • 3

    Build Authoritative Backlinks

    AI models consider source authority. Earn backlinks from reputable publications and industry leaders to boost citation likelihood.

  • 4

    Optimize for Structured Data

    Use schema markup and structured data to make your content more machine-readable and easier for AI to parse and cite.

🛡️ Brand Reputation Management in AI

Ensure your brand is accurately and positively represented across AI platforms:

  • Monitor sentiment regularly and address negative mentions proactively
  • Create official brand resources that AI can reference for accurate information
  • Build a strong online presence across trusted platforms and publications

🎪 Competitive Intelligence

Understanding competitor AI visibility helps you identify gaps and opportunities. Analyze where competitors are mentioned and you're not, then create superior content targeting those topics.

Ready for Deeper Insights? Upgrade to Zerply Pro

The free tool gives you a snapshot. The full Zerply platform provides continuous monitoring, advanced analytics, and actionable AI optimization strategies.

📈

Advanced AI Tracking

Comprehensive monitoring across all major AI platforms with historical data and trend analysis.

🎯

Competitor Analysis

Detailed insights into competitor AI performance and winning strategies you can replicate.

🤖

AI Agent Assistant

Chat with your data, get content strategies, and receive AI-powered recommendations.

🔗

Search Console Integration

Connect Google Search Console for holistic SEO + AI visibility insights.

👥

Team Collaboration

Manage multiple brands, invite team members, and generate reports conversationally.

Real-time Alerts

Get notified when your AI visibility changes or competitors make moves.

Frequently Asked Questions

What is the difference between AI Search Visibility and traditional SEO?
Traditional SEO optimizes for search engine rankings where users click through to your website. AI Search Visibility tracks whether AI platforms like ChatGPT and Perplexity mention your brand in direct answers to users—often without clicks. It's about being cited and recommended by AI, not just ranking in traditional search results.
Which AI platforms does Zerply track?
Our free tool analyzes ChatGPT (OpenAI), Claude (Anthropic), Google SGE (Search Generative Experience), and Perplexity. The full Zerply platform tracks these and additional emerging AI search platforms, with coverage expanding as new players enter the market.
How often is the data updated?
The free AI Visibility Checker provides a snapshot based on current AI responses. With Zerply Pro, you get continuous monitoring with daily updates and historical trend tracking to see how your visibility evolves over time.
Can I track my competitors with the free tool?
Yes! The free tool shows basic competitor comparison, revealing how you rank against other brands in your industry. For detailed competitor analysis—including their winning prompts, citation sources, and content strategies—upgrade to a paid Zerply plan.
How can Zerply help me improve my AI visibility?
Beyond tracking, Zerply provides actionable recommendations for improving your AI visibility. Our AI Agent analyzes your data and suggests content strategies, citation opportunities, and optimization tactics. You can also ask questions like "Why did my visibility drop?" or "What content should I create to rank better?" and get intelligent, data-backed answers.
Is the free tool really free? Do I need a credit card?
Yes, it's 100% free with no credit card required! Simply enter your domain and get instant AI visibility insights. No hidden fees, no trials that convert to paid—just free, actionable data to help you understand your AI presence.

Ready to Revolutionize Your AI Visibility?

Start with our free AI Search Visibility Checker and discover how your brand performs across leading AI platforms.