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A curated hub of practical, no‑fluff resources to grow organic traffic and AI visibility.
Product Updates
Introducing ChatGPT Ads Tracking
As ChatGPT ads opens in more regions, see who is paying to sit under the answers your buyers already read.
Preetesh JainSep 9, 2026
10 Best AI SEO Tools for 2026: Picks for Content, Technical SEO, and AI Search
Compare the best AI SEO tools for 2026 across research, content, technical SEO, and AI-search visibility. See who each is for, pricing, and limitations.
Anshul MotwaniAug 31, 2026
The 10 Best Generative Engine Optimization (GEO) Tools in 2026
Compare the best generative engine optimization tools, GEO software, AI visibility tools, and AI citation tracking platforms for 2026.
Anshul MotwaniAug 26, 202624 min read
Product Updates
Introducing Open-weight models
Pick Kimi, Qwen, DeepSeek, GLM, and Grok in Zerply chat. Open-weight models that sit next to US lab flagships on public benches, for fewer credits.
Preetesh JainAug 19, 2026
Product Updates
Introducing Citation Decay
See how long a page keeps earning AI citations, when to refresh it, and which URL took the slot after it peaked.
Preetesh JainAug 13, 2026
Understanding AI Search Analytics for Brands: The Complete Guide
Learn what AI search analytics is, how it tracks brand visibility across AI answers, which metrics matter, and how to choose the right AI visibility tracking tool.
Anshul MotwaniAug 10, 2026
What Claude Opus 5 means for marketers, and how to use it
Claude Opus 5 launched July 24 at the same price as Opus 4.8. See the benchmarks, six marketing jobs it runs end to end, and the prompts for each.
Anshul MotwaniJul 25, 2026
Product Updates
Introducing Signals: Know what to do next in AI search
Zerply Signals turns two weeks of AI visibility data into a short prioritized plan, and opens by showing you what your last plan actually earned.
Preetesh JainJul 24, 2026
How To Use Google’s New Platform Properties To Turn Social Posts Into SEO Wins
Learn how to use Google Search Console platform properties to see which Instagram, TikTok, X, and YouTube posts rank in Google Search, find non‑branded demand, protect branded queries, and turn top social signals into high‑intent SEO and AEO content.
Anshul MotwaniJul 7, 2026
Product Updates
Introducing Zerply MCP
Zerply's new MCP server lets you query AI visibility data, mentions, share of voice, crawler traffic, from Claude, Cursor, or your own tools.
Preetesh JainJul 5, 2026
Product Updates
Sonnet 5 Is Live in Zerply, and Fable 5 is Back
Zerply's agent now runs on Claude Sonnet 5 by default, with Fable 5 back for the toughest research and reasoning tasks.
Preetesh JainJul 4, 2026
What Claude Sonnet 5 means for marketers, and how to use it
Claude Sonnet 5 is now default on Claude.ai. See independent benchmarks, five marketing jobs to run with it, and how to access it in Zerply, apps, and API.
Anshul MotwaniJul 1, 2026