Preetesh Jain
Founder, Zerply.ai & Wittypen
24 published articles
Preetesh Jain is the Founder of Zerply.ai and Wittypen. He specializes in SEO, Answer Engine Optimization (AEO), AI search visibility, content marketing, and product development. Through his work building AI-powered marketing platforms, he helps businesses improve their organic presence across Google, ChatGPT, Perplexity, Claude, and other emerging discovery channels. He regularly writes about AI search, organic growth, content strategy, and the future of digital marketing.
Articles by Preetesh Jain

Product Updates
Introducing ChatGPT Ads Tracking
As ChatGPT ads opens in more regions, see who is paying to sit under the answers your buyers already read.

Product Updates
Introducing Open-weight models
Pick Kimi, Qwen, DeepSeek, GLM, and Grok in Zerply chat. Open-weight models that sit next to US lab flagships on public benches, for fewer credits.

Product Updates
Introducing Citation Decay
See how long a page keeps earning AI citations, when to refresh it, and which URL took the slot after it peaked.

Product Updates
Introducing Signals: Know what to do next in AI search
Zerply Signals turns two weeks of AI visibility data into a short prioritized plan, and opens by showing you what your last plan actually earned.

Product Updates
Introducing Zerply MCP
Zerply's new MCP server lets you query AI visibility data, mentions, share of voice, crawler traffic, from Claude, Cursor, or your own tools.

Product Updates
Sonnet 5 Is Live in Zerply, and Fable 5 is Back
Zerply's agent now runs on Claude Sonnet 5 by default, with Fable 5 back for the toughest research and reasoning tasks.

Product Updates
Bing Webmaster Tools, now in Zerply
Connect Bing Webmaster Tools to Zerply and ask your agent to compare Bing and Google search data in one chat.

How to Monitor Competitor Visibility Across AI Answer Engines in Real Time
Learn how to track competitor visibility across AI answer engines, measure prompt share, monitor citations, and turn AI-native signals into SMB growth.

Claude Fable 5 for Marketers: 5 Jobs and How to Use It
What Claude Fable 5 changes for marketers: five SEO and content jobs you can run end to end, the prompts to use, and how to access Fable 5 today.

Product Updates
Claude Fable 5 is live on Zerply
There is a new model in your Zerply picker, built for the deep SEO strategy and planning your stack rushes through.

20 Prompt Categories Brands Must Track for Growth
Transform how your GTM teams operate with prompt categories that reveal real buyer signals and drive stronger alignment and growth.

12 Prompt-Tracking Workflows Every Agency Needs for AI SEO Success
Learn how agencies can build a prompt tracking workflow with prompt libraries, version control, AI visibility monitoring, sentiment checks, provenance logs, and governance.